Service Overview
Our Mission
To develop low-cost analytical tools that help organizations unlock the power of their data.

What do we do?
Using advanced statistical methods, we develop analytical tools for organizations to improve their performance, reduce costs, and drive decision-making.
What kind of solutions does DNA provide?
It depends on the type of industry and the mission of the organization. Our background in business, statistics, and economics allows us to develop analytical tools for virtually any organization or industry. Here are some of the solutions we provide to clients.

A set of quantitative measurements that track an organization's performance.

A tool to display KPIs using interactive graphs, diagrams and tables.

Statistical models to reduce customer attrition or employee turnover.

Statistical models designed to measures the impact of a marketing campaign on customer behavior.

A set of methods used to generate data and measure how individuals respond to an action.

Mapping tools designed to track users based on geographic location (state, city, and zip-code).
How do organizations benefit?

It depends on the analytical tool, the scope of the project, and the duration of use. Here are ways in which organizations gain a competitive edge from our analytical tools.
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Better Decision Making (Ability to develop strategies based on data)
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Measure Actions Quantitatively
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Increased Efficiency
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Increased Customer Retention
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Reduced Costs
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Ability to Track Performance Against Goals
In what industries do you provide analytical services?
Given that our analytical tools apply to a wide variety of industries, we can provide solutions to almost any industry. Here are some of the current industries we work with.
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Wineries
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E-commerce
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Education
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Universities
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Community Colleges
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K-12 Education
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Subscription Businesses
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Internet
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Cellular
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Streaming
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Auto Sales and Service

How much do your services cost?
Services start at $999 a month with a 3-month minimum commitment. Monthly rates depend on the size and duration of the project.
Hourly services are available at a rate of $125 per hour.
I'm interested in your analytical solutions. What does the process look like?
Our process for new clients typically involves six steps. By following these steps, we are able to quickly identify solutions for our clients, develop the necessary analytical tools and efficiently deliver the results.
Step One
We sit down with your organization to understand your mission and brand.
Step Four
Working with your team, we collect the necessary data or develop a plan for generating the data.
Step Two
Working with your team, we identify areas for improvement or concern within your organization.
Step Five
DNA researchers build out the analytical tools, process the data, identify critical insights and package the results into dashboards or storyboards.
Step Three*
The DNA team proposes a package of analytical tools to fit the needs of your organization.
Step Six
Our team develops an action plan that is easy to carry out and track over time.
*Steps 1 through 3 are entirely risk-free. No payment is required until your organization is satisfied with the proposal.